Cannes Lions
GRABARZ & PARTNER, Hamburg / INTERNATIONALE GESELLSCHAFT FUR MENSCHENRECHTE IGFM / 2009
Overview
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Credits
Execution
An eye-catching mail-out was developed. We attached an “escape cord” to postcards, which were then placed in the letterboxes of apartment blocks with the cords hanging out of the slot. The postcards themselves contained an account of the case of Dr Biscet, plus a request to speak out in favour of his freedom – thus becoming an “escape agent”.
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