Cannes Lions
THE PARTNERS, London / INVESTEC / 2015
Overview
Entries
Credits
Execution
The entire team started out by reading all the the thought pieces that were going to be used in the journal. Once they knew the content that needed designing it made it easier for them come up with a theme for each piece and chapter.
Outcome
The Investec Zebra provided the inspiration for the bold black & white style.
The intellectually rich content was brought to life visually telling the stories behind the words through typography, photography & illustration.
The initial 1000 copies were printed with a black cover & the second 1000 had a white cover. They were displayed at Investec’s annual conference alternating from black to white.
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12 items