Cannes Lions

JOINT RELIEF MEDICATION

CRAMER-KRASSELT, Milwaukee / REXALL / 2004

Awards:

1 Shortlisted Cannes Lions
Film

Overview

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Overview

Description

Warm, fuzzy testimonials are all over the air, especially in the joint relief category. What better way to turn the traditional testimonial on its head and convince people of its effectiveness, than by using the ultimate big stiff? Frankenstein’s monster, now more comfortable thanks to Osteo Bi-Flex.

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