We created a ‘Snoopified’ version of the classic Just Eat jingle. As a final layer we re-recorded fresh backing vocals with the original dream team Toni, Adetone Anibi and James Thompson. Taking great care to keep the same melody and feel of the original but now with new hip hop sensibilities. On first play, it had a vibe that remained distinctly within the brands sonic ID and progressed the jingle into its new Doggystyle home. Like any good Jingle, it has the ability to be maneuvered into any genre and style proving that all those hours of testing the pliability of it during the 2019 campaign had paid off.