It's an unconventional study of iconic designer Kenzo Takada, the Japanese-French founder of the eponymous fashion house, told through his hands. An intimate portrait makes the case that a person’s hands not only reveal their creativity but also their subconscious beliefs. This piece is part of a series that we focus on portrait interesting personalities from culture and film in a Gestalt's operation: the whole is other than the sum of the parts.

You can find hours of interview and tons of written stuff on Kenzo Takada, but there’s no interview with his hands out there. Until now.

The implementation was on NOWNESS platforms - website & social media - and thanks to its great power of reaching different audiences, in a very short time, the piece was viral worldwide, with great feedback from people from diverse cultures and backgrounds.

In terms of timeline the production, shooting and post were successfully achieved in only one month.

It was massive the reach that we obtain with this short film in different digital platforms.

VIMEO Staff Pick / 40.7K views / https://vimeo.com/244908044

NOWNESS INSTAGRAM / 30,964 views / https://www.instagram.com/p/Bfvq6svn__0/?taken-by=nowness

The public just love the piece with tons of likes and comments, people from diverse backgrounds feel touched and identified with content.