Cannes Lions
BATES TAIWAN, Taipei / LIAN HWA FOODS / 2009
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Are the sound coming from human and lion biting things the same? Of course they are different! Because lion’s teeth is bigger and more powerful than the human’s teeth. So the sound of a lion biting things are also louder and more powerful than the humans. But why the sound from the comparison experiment comes out the same? Because they are both eating the KOLOKO PEA CRACKERS Snack. It has crispy and crunchy texture. So whether it is a stronger or weaker teeth, each bite can generate a cracking sound that is loud and powerful.
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