Cannes Lions
SPILLMANN/FELSER/LEO BURNETT, Zurich / WOZ DIE WOCHENZEITUNG / 2010
Overview
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Credits
Outcome
The addressed issue was one of their best-selling ones in 2009. The direct mail gathered attention by other media, as well as the subject was now widely talked about by other newspapers and magazines. The direct mail and its idea where also awarded.
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