It is a worldwide campaign, so it is suited to all audiences.

Live and Breathe is an impeccably crafted piece. The edit is seamless, sweeping, visually rhythmic and a richly tonal cinematic experience.

The impressive elements such as the scale of production are brought together by the edit.

The audience are taken on a journey with the worker. The cuts allow us to feel what she feels. This journey ranges from dullness, uniformity and confusion to intrigue, fear, and shock. We feel her determination and once she arrives in nature, experience with her a palpable sense of relief and wonder. The edit is the embodiment of her release from the binds of dystopia.

Because of a high amount of VFX the editor was working with plates. To be able to achieve such a level of timing, subtle reveal of the world, and a clear story arc with this creative constraint at hand, Live and Breathe is a piece of editing mastery.