Our objective was to promote Logitech’s new line of Quickcam web cameras while showcasing how easy they are to use and great to communicate with.

The solution, an internet version of the classic game, Dumb Charades was created. Several videos were shot of a WebCharade Jockey enacting various films. Consumers had to guess which film was being enacted and could come back for a new web charade every week. All the videos were shot on a Logitech Quickcam.The result, 300,000 web charades were played over a period of 2 months.