Cannes Lions
MATTRESS STORE
ARTPLAN, Rio De Janeiro / EUROCOLCHOES MATTRESSES / 2007
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Overview
Entries
Credits
OVERVIEW
Execution
The challenge was to Advertise a matress store inside the mall it operates in. With a U$200 budget the impact needed to be strong enough to increase the number of clients
Outcome
After this promo, there was a substantial increase of the number of clients visiting the store.
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