Cannes Lions
ELASTIQUE. WE DESIGN., Cologne / DAIMLER / 2009
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Shown at The Paris Motor Show 2008 this animation is as uncommon and exciting as the car itself. Driving through an abstract graphical world the car sets the whole environment in motion, changes the lighting and opens up breathtaking perspectives on the new and innovative Mercedes-Benz design language. Dancers accompany the extremely dynamic drive. The film presents the start of a new Mercedes-Benz Design-Era with the concept car "Concept FASCINATION".
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