Cannes Lions

MERCEDES-BENZ CORPORATION

SHANGHAI DGM WERBEAGENTUR, Berlin / DAIMLER / 2008

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This emotional vignette film shows how important professionals are. Professionals who really love and care about their work.We see different costumers with different needs, a bride unhappy with her wedding dress until the dressmaker makes it perfect, a little boy sad about his broken teddy until a tailor fixes it.In the end we see a passionate engineer who has just inspected a Mercedes-Benz automobile.

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