To show the innovative power of Intelligent Drive, we used a technology that made the user really feel the added value of interconnected technology first-hand by transforming a 2D Mailing unexpectedly into a 3D video experience. Thanks to the online connection of the devices, a request for a test drive was only 1 fingertip away.

Aside from a positive image transfer, the whole Intelligent Drive action generated a conversion rate of 1.55% and brought in 8,964 test drive applications.