About

Juffali Automotive Company takes the service on the road and being closer to the customers, usually doing this event in public and crowded places where they bring their cars for a free check-up with a full report on the issues in their cars and discounts on the issues mentioned in the report.

Objectives

• Increase Sales and after sales

• Develop customer relationship

• Gain customer trust

Creative Idea

• Free Check for all Mercedes-Benz car owners

• Bringing after sales to the costumers using a fixed location (https://goo.gl/maps/2oF1GNsF9q7rMkTM7)

• Offering promotions and cashback

• Duration 6 Days

All Mercedes-Benz owners

Execution

• Planning phase: 8 days.

• Communication phase: 3 days

• Execution phase: 10 ongoing

• Around 600 audiences have been notified by SMS & Email.

• Over 170 cars have been checked

• Over 49 media publications (Newspaper, Online news sites, Social Media News channels)