Cannes Lions
CONTRAPUNTO BBDO, Madrid / MERCEDES BENZ / 2016
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We see Raúl Arévalo, a Spanish film star, in an interview during the making of, of a film. He opens up to the audience, showing his great commitment to the profession, and reveals the methods that have made him a great actor. What he doesn’t know is that the public will discover the real secret of his great performances.
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