Cannes Lions

MISCELLANEOUS HOUSEHOLD ITEMS

LOPEZ NEGRETE COMMUNICATIONS, Houston / WALMART / 2012

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Under the Every Cart Tells a Story construct we present random household items riding along a conveyor belt. The items are then used to build and resolve our story with an added twist at the end. In Tea Time, Dad is having a tea time date with his daughter. Playing along, dad comments on just how delicious today’s tea is. She asks if he’d like some more, to which dad agrees. His daughter then walks to the restroom and scoops up some freshly made tea that dad was just crazy about, which turns dad’s day a little sour.

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