Cannes Lions
MODEL MAKER FAIR
JUNG von MATT AUSTRIA, Vienna / REED MESSE VIENNA / 2006
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Overview
Entries
Credits
OVERVIEW
Execution
The product as medium. The medium is the ideal medium for a Model-Makers Fair.
Outcome
In comparison to 2004 (48.000 visitors) 50.500 enthusiasts visited the 2005 Model-Maker Fair: an increase of over 4%.
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