Cannes Lions

MOVISTAR IMAGENIO

McCANN ERICKSON, Madrid / TELEFONICA / 2012

Awards:

1 Shortlisted Cannes Lions
Film
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Overview

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Description

Football being a sport that moves passions and also with it being the main driver of subscriptions to Movistar Imagenio, we proposed an action that would enable us to generate a real experience for users and which, in turn, could be enjoyed and shared among all those who are thrilled by football.

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