Cannes Lions

MUSICAL RECIPE | TEMPURA

HAKUHODO, Tokyo / KIRIN BEVERAGE / 2016

Film
1 of 0 items

Overview

Entries

Credits

OVERVIEW

Description

Launch a “Musical Recipe” video project with the theme of Japanese cuisine.

It is cooking music performance by Japanese food chefs and “The Bottle Boys,” who are internationally famous for their bottle music performances. Using signature Japanese dish of tempura, this video fuses the sound of cooking and bottle performance as the food is actually being prepared. Tempura recipe is inserted at the end for viewers who have become interested in the food.

Similar Campaigns

12 items

Shortlisted Eurobest
Voicy

VMLY&R ITALY, Milan

Voicy

2022, LAVAZZA

(opens in a new tab)