Cannes Lions

NATIONAL LOTTERY

DOOM & DICKSON, Amsterdam / DUTCH LOTTERY / 2009

Film
Film
Film

Overview

Entries

Credits

Overview

Description

During the European soccer championship, when you bought a lottery ticket you got 8 soccerplayers with it (soccer player cards).In this campaign we replaced the soccer cards with real players.This led to all kinds of peculiar situations...

Similar Campaigns

12 items

Believe in luck

TBWA\NEBOKO, Amsterdam

Believe in luck

2024, DUTCH LOTTERY

(opens in a new tab)