Cannes Lions
SCHOLZ & FRIENDS STOCKHOLM, Stockholm / NIKE / 2006
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Description
Joga3 is a football event where kids get together and play a hard game of 3 on 3 football for 3 minutes. The idea is to have loads of football crazy kids battle it out across the globe, creating a Joga movement. This banner illustrates this; showing a few fighting, zooming out, exposing more and more kids - finally landing on the Joga3 event logo - being built by the tournament players.
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