Cannes Lions

NISSAN QASHQAI EUROPARK CHALLENGE - SO YOU THINK YOU'RE GOOD AT PARKING?

DIGITAS FRANCE, Paris / NISSAN / 2013

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For the launch of the new Nissan Qashqai 360 we created the EuroPark

Challenge: a playful, social experience that would get people engaging

with Qashqai's USP, the Around View Monitor parking system. Shazam

the TV ad to enter the challenge, show off your parking skills, boost your

country's ranking and discover an ever-changing infographic full of

intriguing facts...

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