Spikes Asia

NISSHIN FOODS CUP NOODLE HUNGRY DAYS ~Last Chapter~

GEEK PICTURES, Tokyo / NISSIN FOOD PRODUCTS CO. / 2018

Film
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For young people who are the target demographic of “Cup Noodles”, we have adopted a technique called "Youth animation" because it has been a hot topic lately among young people. This campaign has a main concept, "if there is youth in that national characters…." It is a series that expresses the message "there is youth in everyone" by drawing youth that was not drawn in the original works. This movie, the final chapter of this series, portrayed two people who are not everyone as the main characters. The concept is completely different from the other chapters. Even at the moment the world was about to end, these two people enjoyed their “blue spring (youth).” This movie told the message that “no matter what happens in the world, no one can take away the youth of young people."

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Shortlisted Cannes Lions
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NISSIN - THE APOLOGY

2019, NISSIN FOOD PRODUCTS CO.

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