Cannes Lions
GREY WORLDWIDE ITALIA, Milan / NOKIA / 2008
Awards:
Overview
Entries
Credits
Execution
Nokia N81 is a mobile phone able to entertain you with a videogame, to make you watch a beautiful movie, to be your own camcorder, to let you listen to your favourite music. Everywhere and every time, it can interact with your reality, taking you where you prefer. That’s because Nokia N81 chooses an interactive spot to communicate and let the cinema audience experience how an incursion that mixes real life and cinema screening can be exciting and surprising.
Outcome
The spot was on air for four weekends during a month. We are not able to give any business results.
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