Cannes Lions

Norwegian Knitwear

M&C SAATCHI STOCKHOLM, Stockholm / NORWEGIAN / 2016

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Digital Proof JPG
Digital Proof JPG

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Overview

Description

When Norwegians book their winter tickets, it’s not to escape their country.

It’s to escape the dark, cold and harsh winter weather.

To tell people about Norwegian's low fares to warmer climates, we combined classic and iconic Norwegian winter clothing with our exotic destinations.

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