Family Guy is a award winning, animated TV comedy. We described a slapstick scene from the show in matter of fact language to help expose how prevalent violence against women is in our culture.

We created 3 online videos to be seen and shared socially. Each was signed off with our #NotOkay logo.

Our #NotOkay campaign received millions of impressions—it made the evening news, Fast Company and the Huffington Post. And it found support across the country--from the union halls to Parliament Hill.