Cannes Lions

OBJETIVO FAMA COMMUNITY PORTAL

LATINTHRE3, Hollywood / CINGULAR / 2005

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OVERVIEW

Description

This website is integrated to a TV reality show named Objetivo Fama.

Objetivo Fama has the same concept of American Idol, but targeting US Hispanics. The site's main objective is to connect with the Cingular customers and prospects through an engaging community.

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