Clothes are more than just fabric. They can be our identity, a statement of individuality or of conformity, they can revive memories or they can be status symbols. And sometimes they even go down in history making their owners famous.

Lenor understands the special relationship people have with clothes and gives them the care they deserve. With the Lenor Outdoor Campaign “Ode to Icons” we pay homage to famous pop-culture icons by paying homage to their outfits that unmistakably represent them.