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OPPO Dragonfly

MEDIA.WORK, London / OPPO / 2023

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Overview

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Credits

OVERVIEW

Background

Preparing for the launch of the new Find N2 Flip smartphone and ColorOS13 operating system, OPPO invited Media.Work to create the set of the wallpapers integrating and underlining the essence of the updated line.

Idea

Combining the main motifs of the dragonfly and aquamorphism, we tried to underline abstract and organic nature of the forms, movement and materials.

Execution

The development of the form was based on the principles of minimalism, plasticity and fluidity, revealing the beauty and simplicity of the concept.

Searching for a unique structure of the object, we delved into the RnD stage and tested a variety of options, relying on graphic fine lines, and more naturalistic elements.

Generating the illusion of endless motion, the lines gently reveal and imitate the physical gesture of opening a foldable smartphone.

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