Cannes Lions

PARASITRIN HEAD LICE PREVENTION

PUBLICIS COMUNICACION ESPANA, Madrid / SANOFI AVENTIS / 2006

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GIRL: Mum, when I'm bigger, I'not going to work. I've got it all worked out. I'm going to go to a quiz show on the telly, argue with everybody, win, be famous; they'll invite me to all the gossip programmes. I'll charge millions and enjoy life!VOICE IN OFF: THE SOONER YOU GET IT OUT OF THEIR HEADS, THE BETTERPermithrin and piperonyl butoxide. An exclusive formula for getting rid of head lice and lookig after their hair.PARASITRIN. DEFINITIVELY EFFECTIVE

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