TEAM DE NUIT (The Night Team) by Novanuit. The first digital community by your side for both day and night to help you sleep better!

A dedicated team connected 24/7 on social networks:

- the day on Facebook to help people to prepare their night: nap techniques, tips to not fall asleep during digestion, how to get rid of anxiety and ‘recharge’

- the night on Twitter (between 10pm and 6am) to help people face their night: short reading ideas but soothing, feng-shui and distress advices, how to keep a fresh pillow, addresses of pharmacies to buy Novanuit at night,…

Public and private accompaniment with a personalized follow-up in PM, reinforced during the key moments as the #TimeChange, by guiding people to the product Novanuit to help them to leave The Night Team.

Indeed, The Night Team is the first community that celebrates the departure of its fan!

THE NIGHT CREW,The first community that wants you to leave it.

Before, during or after your night the duty is assured 24/7

Who was the night team? We had to recruit a Night Team where people were still awake, working, eating…and in French…While France slept. In Canada !

On Facebook during the day, to help you prepare your night:Extreme nap techniques, Fundamentals to avoid falling asleep during digestion, How to « unload » anxiety while recharging one’s batteries.

On Twitter from 10pm to 6AM, to help out the « non-sleepers »: Ideas for short but soothing stories, Feng-shui and de-stressing tips, Methods to keep the pillow fresh, And of course, night pharmacies where you can buy NOVANUIT.

Our community managers are there day and night… to help lonely souls to do what they want the most: fall asleep. And especially to make them to drift off and leave the community.

Facebook :

• 35 000 fans, of which 5 000 left

• 1,6 Millions people reached

• + 2 000 share

Twitter :

• 10 000 Twittos

• 4,3 Millions of impressions

• + 1 000 mentions

• 900 answers in One to One from The Night Team

• 2 000 RT

Website www.teamdenuit.fr : 90 000 unique visitors