Cannes Lions
TALENT, Sao Paulo / SAO PAULO CREATIVE CLUB / 2011
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Outcome
The party was very successful, with more than 90% of all members attending the event. More than that, the creation director and the creatives behind the piece received, all in all, more than 300 e-mails from fellow professionals complimenting and saying how much they laughed at the piece. Taking into account an audience as small as this – ad agency creatives – we may say that is a high number
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