Cannes Lions

PASSIVE SMOKING AWARENESS

CHI & PARTNERS, London / ROY CASTLE LUNG FOUNDATION / 2008

Overview

Entries

Credits

Overview

Description

Brief: To generate awareness of the dangers of passive smoking.Solution: Use the iconic “No Smoking” graphic to demonstrate that 5 people a day die of passive smoking.Location: Tube cards and online.

Similar Campaigns

12 items

SAPIENTNITRO, Miami

The Extraordinary Life and Times of Strawberry

2016, NATURAL RESOURCES DEFENSE COUNCIL

(opens in a new tab)

303 GROUP, Sydney

ARTS FESTIVAL

2011, PERTH INTERNATIONAL ARTS FESTIVAL

(opens in a new tab)

CHI & PARTNERS, London

ANTI-SMOKING

2010, ROY CASTLE LUNG FOUNDATION

(opens in a new tab)

CHI & PARTNERS, London

LUNG CANCER FOUNDATION

2008, ROY CASTLE LUNG FOUNDATION

(opens in a new tab)

CHI & PARTNERS, London

LUNG CANCER FOUNDATION

2008, ROY CASTLE LUNG FOUNDATION

(opens in a new tab)

CLEMMOW HORNBY INGE, London

STOP PASSIVE SMOKING

2007, ROY CASTLE LUNG FOUNDATION

(opens in a new tab)

CLEMMOW HORNBY INGE, London

STOP PASSIVE SMOKING

2007, ROY CASTLE LUNG FOUNDATION

(opens in a new tab)

DDB&CO., Istanbul

RECYCLING AWARENESS

2007, WORLD WILDLIFE FUND (WWF)

(opens in a new tab)

M&C SAATCHI, London

POLICE COMMUNITY SUPPORT OFFICERS

2007, THE HOME OFFICE

(opens in a new tab)

CLEMMOW HORNBY INGE, London