Cannes Lions

PEPSI

CLM BBDO, Boulogne-Billancourt / PEPSICO / 2012

Film
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We see Leo Messi alongside Didier Drogba, Frank Lampard, Fernando Torres, Jack Wilshere and Sergio Agüer, the Pepsi footballers at an outdoor beach festival where thousands of music fans are dancing and partying in front of Calvin Harris who is performing on an enormous raised stage. On a quest to quench their thirst, the Pepsi athletes decide to kick off a game of football by crowd surfing to travel across the bustling masses towards a vending machine.

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