Cannes Lions
DDB GROUP MELBOURNE, Melbourne / UNICHARM / 2010
Overview
Entries
Credits
Description
BabyLove offers a real solution to the problem only spoken about in mother's groups. All mums are familiar with Number One's and Number Two's and now we have a name for the infamous "poo explosion"...Number 3's.Our saccharin sweet world slowly unravels as we reveal our little baby producing a wee fountain - Number 1's, followed by some squirmy noises from the rear - Number 2's, before finally the moment every mum dreads- the runny poo explosion- now forever knows as Number 3's.
Similar Campaigns
12 items