Cannes Lions
WIEDEN+KENNEDY, Portland / PORTUGAL. THE MAN / 2018
Overview
Entries
Credits
Description
An 11-foot tall skateboarder puppet rips it up in an empty parking lot, using a beat up old Cadillac as his board. A grumpy 9-foot tall cop puppet doesn’t like that one bit.
Execution
Created using local Portland talent, per the band, we crafted this video in two days with three used Cadillacs we bought off of eBay. We only ruined two of them, so now Kyle drives the other one.
Outcome
We quietly dropped this video while the first single was still running up the charts. Without an official label release, this video has already racked up more than 11 million views.