Spikes Asia

Putting the 'Roid in Android

BMF ADVERTISING, Sydney / SPORTSBET / 2017

Film

Overview

Entries

Credits

Overview

Description

Sportsbet’s new performance enhanced, sports betting app puts the ‘roid in Android, so we enlisted ‘performance enhancement experts’ from the sporting world to endorse and launch it.

Led by the infamous Ben Johnson, 100m Gold Medalist*, the group also includes an Eastern Block weightlifting team; a yellow jersey winning cyclist; and a champion Chinese swimmer. The new Android app has been in secret development for years and has been injected in the backend with all sorts of scientific stuff that gives punters an unfair advantage.

Similar Campaigns

12 items

2 Cannes Lions Awards
Next 100

72ANDSUNNY, Los angeles

Next 100

2020, NATIONAL FOOTBALL LEAGUE

(opens in a new tab)