Cannes Lions
LOWE PORTA, Santiago / MADEMSA / 2012
Awards:
Overview
Entries
Credits
Description
Suffering from a fall in sales and the subsequent excess stock, Mademsa needed to quickly boost sales of the Extractors Fan. In response, the agency designed a very simple radio (and print) campaign that enhanced its main benefit, a perfectly "odor-less" home.
Similar Campaigns
9 items