The Pinball Marathon Machine was deployed in the retail shops and mobile trucks. Brand Ambassadors used the Pinball Marathon Machine to attract and interact with shoppers on the new Reebok Zigtech's features.

The promotion was activated in 10 countries in Asia, with more than 30,000 shoppers participating in the “Reebok Pinball Marathon“ pinball. Shopper-Engagement time increased by 5 minutes in average, conversion rate increased by 39% and most importantly sales increased by 50% from same period last year.