Cannes Lions

Reincarnation

DENTSU, Tokyo / NISSIN FOOD PRODUCTS CO. / 2016

Overview

Entries

Credits

Overview

Description

The commercial portrays the renewal of Nissin's traditional noodles through the theme of rebirth, expressed using the motif of SAMURAI, one of Japan's best-known icons.

Similar Campaigns

12 items

Shortlisted Spikes Asia

DENTSU INC., Tokyo

Stress-inducing Timer

2021, NISSIN FOOD PRODUCTS CO.

(opens in a new tab)

WAVEMAKER, Bangalore

Bingo! Call Crash

2021, ITC FOODS

(opens in a new tab)

BITMAMA REPLY, Turin

Originale, naturalmente

2020, CHIQUITA

(opens in a new tab)

DENTSU BRAZIL, Sao paulo

THE PERFECT RAMEN POSTERS

2019, NISSIN FOOD PRODUCTS CO.

(opens in a new tab)

DENTSU BRAZIL, Sao paulo

CUP CHAIR 5007

2019, NISSIN FOOD PRODUCTS CO.

(opens in a new tab)

SAMURAI, Tokyo

Ra

2016, NISSIN FOOD PRODUCTS CO.

(opens in a new tab)

SAMURAI, Tokyo

CURRY MESHI MAD TVC PROJECT

2015, NISSIN FOOD PRODUCTS CO.

(opens in a new tab)

ENGINE FILM, Tokyo

ONE TOUCH

2013, NISSIN FOOD PRODUCTS CO.

(opens in a new tab)

MEDIAEDGE:CIA, London

JAFFA CAKES

2012, UNITED BISCUITS

(opens in a new tab)

TBWA\BRUSSELS, Brussels

EXTRA FINE SPAGHETTI

2007, ITALIA AUTENTICA

(opens in a new tab)

CRAVEROLANIS, Buenos aires

BELDENT CHEWING GUM

2006, CADBURY

(opens in a new tab)

LOWE DIRECT, Zurich

FOOD

2002, KRAFT

(opens in a new tab)