We created Australia's first banner application for BlueSkyFrog, an online digital retailer offering mono and polyphonic ring tones, games, wallpapers and other graphics for download.

Recognising the difficulty of achieving website "click-through" with such a product, we devised a series of functional online banner advertisements. Rather than driving users through to the website, the banner delivered key functionality elements upfront, thus significantly increasing the likelihood of user interaction. Targeted to all people with a mobile phone.