Cannes Lions

Road to Joy

OGILVY & MATHER, Sydney / KFC / 2016

Film
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KFC is the ultimate feel good food. We wanted to capture the feeling of eating it …without showing any food. So, for KFC’s first ever brand in Australia, we filmed iconic Australian ‘bird/mascot’ Plucka tearing down a mountain on a skateboard to the tune of 'Surfin Bird.' After all, the Colonel himself said that life should be finger lickin’ good.

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