Cannes Lions

Road to Joy

OGILVY & MATHER, Sydney / KFC / 2016

Film

Overview

Entries

Credits

Overview

Description

KFC is the ultimate feel good food. We wanted to capture the feeling of eating it …without showing any food. So, for KFC’s first ever brand in Australia, we filmed iconic Australian ‘bird/mascot’ Plucka tearing down a mountain on a skateboard to the tune of 'Surfin Bird.' After all, the Colonel himself said that life should be finger lickin’ good.

Similar Campaigns

12 items

Shortlisted Spikes Asia
KFC Re:Store

DENTSU CREATIVE, Shanghai

KFC Re:Store

2023, KFC

(opens in a new tab)