Cannes Lions
LEO BURNETT ARGENTINA, Buenos Aires / ARCOR & CO. / 2009
Overview
Entries
Credits
Description
We are in a stadium exactly like the Azteca stadium, where the 1986 World Cup match Argentina-England was played. The difference is that the Argentinian players are Blue Rocklets chocolate candies.
We see a Blue Rocklets dodging several players of the opposing team, copying Maradona's legendary movements, until he dodges the goalkeeper. Suddenly, when he is about to kick it in, a huge human hand takes it away and eats it. Opposed to Maradona, the Rocklets does not score the goal. Super: The beginning of the history of a Rocklets is very close to the end.
Similar Campaigns
12 items