Featuring different mamas from different countries around the world. A rapid succession of images and videos of super-hero moms inspiring and striking and celebrating every mom's struggle, sleepless nights, cry, tears and sweat. It's not an ordinary "keep going moms" ad but more of a protest cry! A protest describing the chaos, not of a country, not of a political system, but the chaos of a mom at home. "their scream of rebellion definitely needed to be heard" says the script.