Cannes Lions
ADVICO Y&R (Y&R GROUP SWITZERLAND), Zurich / MIGROS GENOSSENSCHAFTS-BUND / 2012
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When jogging, feet tread for hours on uncomfortable surfaces and all kinds of other nasty stuff. One should at least make this experience as comfortable as possible. Ryffel Running is a shop for runners run by runners. Every foot is individually analysed so that the perfectly matched running shoe can be found.
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