To associate the Scalextric brand with the values of speed and racing, by advertising the new Scalextric C4GT set, featuring cars with Turbo Plus motors.

Members were sent information about spare parts, plus a list of retailers where they could qualify for a 10% discount on purchases during the promotional period, and claim a free gift of a mini toolkit irrespective of whether or not they bought anything.

Members were sent information about the C4GT set, plus a list of retailers where they could qualify for a 10% discount on purchases during the promotional period, and claim a free gift of a mini toolkit irrespective of whether or not they bought anything.