The brief of this project was to develop the theme and the graphic concept of the textbook covers for Sistema de Ensino Positivo’s “Aprende Brasil” programme, which is focused on the Public School System.

The design office was responsible both for creating the textbooks’ core theme and, from the selected theme - Sustainability of the Planet - to suggest 4 sub-themes to illustrate the specific covers: RECYCLING, TRANSFORMATION, LEARNING AND ENERGY.

Different graphics were carefully created to give the sub-themes personality.An integrating graphic element, a central sphere, created the necessary unity so that the family of textbooks translated the proposed central theme.

The entire project was thought to give strength to Positivo’s textbook covers as supporting didactic materials, helping to amplify the conceptual discussion about the symbols connected to the sustainability universe, within the classroom.

The graphic design contributed didactically by helping students to develop the proposed themes, creating involvement, participation and interaction, a result proven by the great acceptance of the material in the classroom by public schools.