Skin Cancer is many times an unnotice disease. You maybe living thinking of your whole life ahead of you, setting and planning your goals and working hard for them, without being aware of a little mole. A mole threatening your whole future.

Photographs of different parts of the body, each written on their skins with life stories of success, joy and triumph. At some point each story is abruptly ended by a mole acting like a period cutting the story short, simbolizing death by skin cancer. With the following tagline:

A mole on your skin can cut short the end of any story. Visit your dermatologist frequently.

These prints and posters were part of the anually skin cancer campaign for the Peruvian League Against Cancer displayed through out all the detection centers and mayor newspapers of the country.

The campaign got an outstanding rational and emotional response, even increasing The League Against Cancer website visitors by 34% than last year’s skin cancer campaign.