Cannes Lions

SELF DEFENSE CLASSES

TBWA\GERMANY, Berlin / SHURI-RYU / 2006

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Presentation Image

Overview

Entries

Credits

Overview

Outcome

Within the scope of the campaign both the attendance of the website and the visitors of the self-defense courses increased. In addition, we hope that our campaign contributes to avert real assaults against women - unfortunately we cannot yet affirm this.

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