Cannes Lions
CCCP, Amsterdam / AMNESTY INTERNATIONAL / 2013
Overview
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Description
In what appears to be a film trailer, a political prisoner talks about the biggest horror that haunted him during his lonely exile.
It wasn’t the hunger, thirst or the torture. It was the Silence.
By showing just a black screen, we give the audience a sense of loneliness and focus their attention on the traumatized voice and the subtle sound effects.
Right after the voice explains how Silence got the best of him, an incoming text message SFX interrupts the scene.
In the titles we ask the audience to help end the silence for political prisoners.
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